Boho
Boho offers timeless furniture from carefully selected materials
Inspired by the latest world trends in design and luxury pieces of furniture, the idea of Boho grew into a brand that offers timeless furniture from carefully selected materials, firmly selected natural wood, metal and superior fabrics.
Boho
Boho offers timeless furniture from carefully selected materials
Inspired by the latest world trends in design and luxury pieces of furniture, the idea of Boho grew into a brand that offers timeless furniture from carefully selected materials, firmly selected natural wood, metal and superior fabrics.
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As an upcoming brand, Boho required awareness and recognition from the general public. We were tasked to create an entire branding that would elevate the brand ahead of its increased competition.
Since the brand had no online presence, our assignment was to create a complete marketing strategy for social media channels.
Initially, the crucial goal was to establish the brand and develop a brand image, continuing with enlarged sales campaigns and attracting new potential customers.
Boho is one of our clients that we raised from the very beginning. We were appointed to create a complete branding strategy, from logo design and brand identity, continuing with developing a modern and fully optimized website, to planning and executing an extensive marketing strategy to promote the brand on social media channels.
Once our designers created an ultra-modern logo and complete branding, the expert team of developers took the stage to create a modern, sophisticated and fully optimized website with an appealing design that expresses the entire story behind Boho.
Simultaneously, the marketing team was responsible for building engaging social media pages and planning and developing a unique marketing strategy to promote the brand. The impressive design of the creatives and sophisticated branding combined with well-structured social media promotional campaigns were the key factors that managed to build the concept of Boho and resulted in rapid growth in a short period of time.
Since the beginning of our partnership, Boho has recorded continuous progress and enormous growth.
From an unfamiliar brand, in half-a-year time Boho managed to rise into one of the greatest players on the market, recognizable by its brand identity.
Brand Awareness
By creating the branding, our initial goal was to build a brand recognizable by quality, refinement and luxury. Thus, our social media creatives portrayed exactly the concept that the brand stands behind.
Our brand awareness campaigns managed to reach a wide range of audience, outperforming the intense competition. After the initial presentation of the products, we continued with a campaign that showed inspiring design ideas through which people could connect with the brand.
Following the implementation of several continuous social media campaigns, in a couple of months, the results exceeded the expectations.
We achieved extremely high awareness of the brand, reaching the specific target audience, a rapidly growing number of social media page followers, and increased the total social media page engagement by an impressive percentage.
Brand Awareness
By creating the branding, our initial goal was to build a brand recognizable by quality, refinement and luxury. Thus, our social media creatives portrayed exactly the concept that the brand stands behind.
Our brand awareness campaigns managed to reach a wide range of audience, outperforming the intense competition. After the initial presentation of the products, we continued with a campaign that showed inspiring design ideas through which people could connect with the brand.
Following the implementation of several continuous social media campaigns, in a couple of months, the results exceeded the expectations.
We achieved extremely high awareness of the brand, reaching the specific target audience, a rapidly growing number of social media page followers, and increased the total social media page engagement by an impressive percentage.
Brand Awareness
By creating the branding, our initial goal was to build a brand recognizable by quality, refinement and luxury. Thus, our social media creatives portrayed exactly the concept that the brand stands behind.
Our brand awareness campaigns managed to reach a wide range of audience, outperforming the intense competition. After the initial presentation of the products, we continued with a campaign that showed inspiring design ideas through which people could connect with the brand.
Following the implementation of several continuous social media campaigns, in a couple of months, the results exceeded the expectations.
We achieved extremely high awareness of the brand, reaching the specific target audience, a rapidly growing number of social media page followers, and increased the total social media page engagement by an impressive percentage.
Facebook & Instagram Ads
Since we launched a new brand, without any social media presence, we put the greatest effort into these channels, directing our key campaigns on social media.
We started by conducting informational campaigns, aimed to distribute great content, convey a clear message to the target audience and ensure excellent brand positioning. During these campaigns, we managed to achieve a high level of brand awareness and reach a wide range of audiences.
Additionally, interactive and engaging campaigns followed, supported by creative content and appealing designs, featuring the brand’s products to increase social media traffic and encourage interaction with the target audience, which allowed us to achieve an increased engagement rate in an expressive percentage.
After achieving surprising brand recognition, our sales campaigns followed, which we can consider excessively successful given the excellent ROI that BOHO notes.
Facebook & Instagram Ads
Since we launched a new brand, without any social media presence, we put the greatest effort into these channels, directing our key campaigns on social media.
We started by conducting informational campaigns, aimed to distribute great content, convey a clear message to the target audience and ensure excellent brand positioning. During these campaigns, we managed to achieve a high level of brand awareness and reach a wide range of audiences.
Additionally, interactive and engaging campaigns followed, supported by creative content and appealing designs, featuring the brand’s products to increase social media traffic and encourage interaction with the target audience, which allowed us to achieve an increased engagement rate in an expressive percentage.
After achieving surprising brand recognition, our sales campaigns followed, which we can consider excessively successful given the excellent ROI that BOHO notes.
Facebook & Instagram Ads
Since we launched a new brand, without any social media presence, we put the greatest effort into these channels, directing our key campaigns on social media.
We started by conducting informational campaigns, aimed to distribute great content, convey a clear message to the target audience and ensure excellent brand positioning. During these campaigns, we managed to achieve a high level of brand awareness and reach a wide range of audiences.
Additionally, interactive and engaging campaigns followed, supported by creative content and appealing designs, featuring the brand’s products to increase social media traffic and encourage interaction with the target audience, which allowed us to achieve an increased engagement rate in an expressive percentage.
After achieving surprising brand recognition, our sales campaigns followed, which we can consider excessively successful given the excellent ROI that BOHO notes.
Creative design
Our campaigns would not be so successful without interesting and engaging illustrations.
Throughout our partnership, our graphic design experts created eye-catching visuals, compliant with the entire BOHO branding that appealingly featured the values of the brand – quality, refinement and luxury.
We created a wide range of graphics and built numerous designs for social media ads and website banners.
